Transforming Rural India Foundation is a think tank, working for Rural India Development by transformation through better rural livelihoods, rural education and rural healthcare, skilling and involving the community, the government and the marketplace.

Our association with TRIF began in 2021 for their designing of the first Annual Report for 2020-21. In 2022, TRIF team wanted to design their annual report with a fresh approach.

Unlike using their own intervention images, we decided to develop illustrations of their beneficiaries & stakeholders. With unique illustration styles, bring rural essence, clean typography, impactful numbers, the design was appreciated by everyone.