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The Catalysts



                                   Construction chemicals market – Global growth 5% p.a.
                                   India, market size - USD 1,100 million; Growing rate 17% p.a.
                                   Construction chemicals provide solutions to several challenges:

                                     Efficient waterproofing,   White elastomeric acrylic   Architects and builders
                                     weather-resistant &      roof coatings help reduce   are using chemicals to
                                     highly elastic roofing   internal temperatures of   reduce construction
                                     solutions for new        poorly ventilated and      wastes and add aesthetic
                                     buildings as well as     uninsulated buildings, thus   value to buildings
                                     existing building        eliminating the need for
                                                              air conditioning

                                     Chemicals add strength,   Construction chemicals   Paints & Coatings are one
                                     drastically reduce water   enhance performance of   of the biggest contributions
                                     & cement consumption     emerging building          of chemistry to construction
                                     and make buildings fire   technologies such as      industry. Companies are
                                     safe                     thermoset hot-melts,       developing numerous
                                                              structural tapes and       offerings in sustainable
                                                              multipurpose adhesives     paints

                                     Corrosion prevention     About 40% saving can      Glass that is extensively
                                     and control is a major   be realized by using       used in housing and
                                     driving force behind     polyurethane based         commercial buildings is
                                     the growing use of       insulation for existing    made up of 15% to 20%
                                     construction chemicals   buildings while about      Soda Ash.
                                                              90% for new buildings



























                                                                                                         Photo Credit : BASF







      28   Chemistry Everywhere
           In Pursuit of Sustainable Development
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